The Sony Music Timeline was commissioned by Sony’s Emma Pike, VP Industry Relations, and created by illustrator and graphic designer Alex Fowkes. Photography by Rob Antill.The timeline chronologically documents Sony’s 125 year history, and dates right back to Columbia’s inception in 1887. Along with featuring the names of over 1,000 artists signed to Sony Music, the timeline also includes key moments in music history, such as the introduction of different music formats and the birth of MTV.
Sony have had some really seminal artists on its label, but I can’t help but feel a bit glum when I look at the last image under the “2010” heading. Sony has gone from nurturing the talents of the likes of David Bowie, Lou Reed, Frank Sinatra and Elvis Presley to signing dullards like Matt Cardle, The Vaccines, Hurts and Diana Vickers! I only hope that having this timeline in the Derry Street headquarters might make Sony’s current day staff strive to be a bit more like those who came before them, picking up credible artists who are actually worthy of celebrating.
However, regardless of who Sony decides to sign next, Alex Fowkes is certainly sitting pretty. He will be developing the timeline for the foreseeable future, adding the names of new acts and continuing to document important milestones in the world of music. Nice work if you can get it!